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Internet Marketing Specialist

Internet Marketing Specialist

 

The Internet Marketing Specialist will be tasked with identifying and generating new blog article ideas for both the company as well as clients.  The Internet Marketing Specialist should also understand Search Engine Optimization (SEO) and social media and how to optimize content for each. 

 

 

Responsibilities

 

  • Generate original, compelling and SEO-friendly content for company and client blogs as well as websites.
  • Optimize company websites for search engines
  • Manage significant paid search budgets on top tier search engines (Google, Bing, Facebook, etc.)
  • Analyze competitor’s websites and online marketing initiatives
  • Keyword research for both SEO and PPC campaigns
  • Manage all aspects of SEO and PPC campaigns
  • Prepare monthly Internet marketing campaign reports
  • Optimize web content for keywords related to customer products and services
  • Develop email marketing, website analysis and online advertising programs.

 

 

Requirements

 

Bachelor’s Degree in Marketing, Business, or Communication, Journalism